With the increasing global demand for high-quality home decoration and the growing awareness of environmental protection, SUNTHERMCN has ushered in new development opportunities and challenges in 2025. In order to seize market opportunities and enhance competitiveness, We have formulated the following new plans:
I. Market Analysis and Positioning
Market Demand Analysis:
As a household item with both heating and decorative functions, the market demand for fireplaces continues to grow. Consumers’ demand for personalized and intelligent fireplace decorations continues to increase, and they have put forward higher requirements for the aesthetic value, energy-saving and environmental protection performance, and intelligent control of products.
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Market Positioning:
The fireplace decoration trade factory will be positioned in the mid-to-high-end market, focusing on the production of high-quality, personalized, and intelligent fireplace decorations to meet consumers’ pursuit of high-quality life.
Provide differentiated products for different consumer groups, such as launching intelligent fireplace decorations for young consumers, and launching customized and artistic fireplace decorations for high-end consumers.
II. Product Innovation and R&D
Technological Innovation:
Explore the application of new materials, such as high temperature resistant, corrosion resistant, and environmentally friendly materials, to improve the service life and aesthetics of products.
Design innovation:
Introduce a professional designer team to enhance the innovation and artistry of product design, and launch fireplace decorations with unique style and aesthetic value.
Combining consumer demand and market trends, regularly update product lines and launch new products that meet market demand.